We’re an techies-only, 100% bootstrapped startup. We’ve got a great (working!) product, some paying customers, and quite some traction within our niche. Which is nice 🙂
But we need to sell more. Right now, our team is composed of Hackers only. Read: the product sells itself. So we feel the time has come to add a Hustler. And maybe a Hipster in the longer term, we’ll see.
And so the question is triple. First: how do we find a good Hustler, what channel do we use? Secondly: adding someone to a small team is quite a risk – what if it fails! What are practical ways to limit this risk? And third: probably linked to question #2: what do we offer him/her?
Thanks for the input!