So I have 2 other co-founders. We started a company (online) and have bootstrapped it the whole way. At first it was a side project/hobby and gave us a fun way to learn along the way with VERY minimal cost on our end as it is basically a website (which we have built and designed ourselves with NO prior experience). There is an opportunity coming up soon that could potentially allow us to gain a huge following and boost our reputation. Me and another co-founder see the potential for this and are willing to put money down to get our site redesigned and all the features built that would allow us to grow into what we see being a huge opportunity. The other co-founder does not want to put any money down and thinks we should do it all ourselves (which has taken us 2 years to get where we are today, and that is with no prior web development, marketing skills etc)
What do we do now? We don’t want to go against what he wants, but is there a way to convince him this is a good idea and better in the long run? He keeps bringing up “Well, all good entrepreneurs do everything themselves.” This may be true for some, but taking risks is what it’s all about right??