Do people want your planning to build?
That is the first question you have to answer. Talk to the market you’re targetting. Alot. I didn’t, even though I was told to by people who know better than me. And that was plain dumb. I went ahead and built our thingie. And now we’re flatlined. Nobody out in Internet land gives a s**t.
This truth is made far more important when you don’t have enough development or marketing dollars to be flexible and make an impact. We just didn’t have the bandwidth to execute our thingie properly.
I still believe our product is innovative and has a place as an enterprise app, but investors aren’t going to pay attention to a startup with such poor numbers, and there’s no money to iterate.
The brutal truth is dawning despite all our efforts…