Brick-and-mortar beauty meets tech exposure and owner is in the hotseat

I own an existing brick and mortar business in the bay area. I grew in one year from a room to a full retail suite that employees several team members. I bootstrapped completely for this endeavor. And my equity and growth is more then steady.

So going through the entire endeavor to build a brick-and-mortar and also being the only service worker to being fully staffed to say the least was painful. I wanted to create an ecosystem for the pro beautician that offers better scheduling system, training modules and ways to connect B2B and business development for existing salon and spa who struggle because actually the clients of them end up struggling too.

I wrote an SRS document because my husband didn’t see my vision who is a Developer. I don’t know squat about SRS documents, but I got it done and also a demo done.

So a client, who’s also my friend, said they had a friend who was interested in seeing it, who was from the.com boom and very much associated with one of the top 5 accelerators in the Bay area. She asked me what I was looking for. And I had no idea what that meant. She ended up becoming my parter to the project.

Our advisor tossed my SRS, and and wanted to start completely from scratch. And wanted her and I to create an MVP and get statistical data done out of my brick-and-mortar shop. Well, I ended up writing the MVP over, and over, and over, and over again until recently.

Well, while I am working on my shop, and have a sm. child too and reworking this my partner  started to take advantage of me a bit and expected free salon services. I gave her the benefit-of-the-doubt. One of my staff made a comment on her jacket one day cuz a strap was hanging off and said “she’s got a tail.” I couldn’t help but laugh so hard.

So we all three met several times, several meetings, and several expos to watch pitches. I never tried to network on my own cuz’ I am a very loyal person if I believe someones intentions are true to what their saying. This is vital for business.

My partner also had access to my business contacts, such as other industry business owners, professionals, and cosmetic Drs. I got bothered because she started using my business leverage to talk with them without letting me know, and I also believe she didn’t tell me about going to one of their practices and potentially ‘pitching them’ for what I am not sure.

Another of my clients told me during an appointment, who works for one of my contacts, that her name was scheduled on her books to meet with a plastic surgeon I am currently doing business with. My partner also got upset I wouldn’t use the other Dr. for referrering my clients too. My parter originally said she was going to that Dr. because she needed botox injections for her headaches.

Also, during our last tech expo our pitch had changed to her wanting it be she was my client and I tell people that I complained to her about the business’s processes I faced as a beauty worker and it kept me up at night so I came to her and she rolled this idea out.

I was surprised. Also, she started to mention to me and the advisor not to talk about my salon name anymore and that “people like to hear themselves talk.”At our last event she started to drill me and said our Advisor wants to loose components of the MVP doc.

So since I rewrote it again in a few days. And she said he liked it. Then she said she wanted to change the name, then she said she wanted me to get my contacts on board with doing statistical data on clients out of multiple locations of course for free.

Then she says we don’t even have to pitch for the accelerator that we’re going to get investment from because they are already people who want to fund it but we need to statistical data first.

Well, I never signed anything with her. And I won’t hit up the people I do B2B with unless their is a document for my protection and theirs. She couldn’t understand that and backed down to wanting to use my shop.

I haven’t given her anymore information. And then she wanted to meet at a coffee shop. She wanted to be sure I wanted to be her partner. And that I hadn’t had my husband build the app, or another Developer work on it. And that I should no longer discuss it with people. And that if I want to do it by myself we can still be friends. She said this to me because I told her not to visit my contacts unless she asks me because I do business with them.

My business also has it’s own fire behind it. We did a celebrity lash blog about lashes for her and a huge lash vendor that will be rolled out soon to an audience with over a 1 million followers. My partner acted like this wasn’t happening during the tech process and oddly they were happening in conjunction with one another.

I guess I couldn’t figure out why this wasn’t leverage for our project as well. I even asked to come when they filmed and she made an excuse.

In response to the video I created a site for training and events for professionals to network. And built a ‘team’ quickly for that. I already have a ton of people coming to the event which will be filmed, and made into tutorials, content for the new site. It’s more leverage for my brick and mortar business as well.

I already have users for it. And a corporate tech sponsor whose interested in attending future events and helping who has no idea about the tech startup with the accelerator people.

So now… I am deeply confused…. I am concerned and I spent a lot of time… My time is profitable I realize, so I don’t like to loose it easily.. I am unsure of what to do… My partner/advisor won’t tell me everything yet I do the labor. And I feel like an idiot for that right now… And I’m kept in the dark and told not to talk, not to mention my reasonings. I’m supposed to be a mindless beautician.


  • Get a lawyer, get your intellectual property back and get rid of this partner. She is using you. Then enroll yourself in a reputable accell’r and finish what you have started in a honest environment.

    • “It’s easy to fool the eye, but hard to fool the heart,” this is what I remember from watching

      a Godfather marathon.

      I didn’t understand why their was this large table of IP attorneys at the

      last expo I attended boasting their firms or maybe I didn’t take the time

      to pay attention.

      This is recoverable.

      Yet. I’m not sure how to gain attention with other accelerators cuz’ I need one now.

      I don’t want to be to late for this one..

      I’m alone in an ocean of an industry clinging to a dinghy I feel today.

      And sometimes meeting up and coming tech folks they lack the knowledge you only

      get from doing business OR they feel the same way and can’t establish that trust.

      How are they’ll react when the go up and down on the push and pull of building the

      shit from ground zero. It’s easy to get people on board when your successful.

      No problem. I’m young still and my portfolio is good, but I’m no Stanford dropout.

      I just have a problem with trusting people now who want it served up to them on a silver platter and then eat your dinner like her.

  • So you get what you ask for. I asked for nothing. And I got nothing, but wasted time and energy for some weird ‘couples’ exploration into my industry for their own advancements or whatever they plan to use the info.

    Being a former reporter I am able to sift through information and try to look for relevant information for the public. And owning brick-and-mortar business’s helps. However, I also have a tendency to really over analyze information as well, and ‘love my words.’

    Sadly, I got duped. I worked as a researcher of this project neglecting the intention of what it was I really wanted which was a partnership with a human-being who would at least produce results too.

    And not start using me.

    Yet, the first night we all met the SRS got trashed. And I was told these documents are way behind and we need a messaging pallet and worksheet. I got to watch videos about accomplishing your vision and lectures on how only few make it.

    Essentially, I did agree to ditch the components of the SRS. And fill in the pallet. I am up for revisions to anything, or new things. I understand the need to revise. Yet when we did ‘research’ she didn’t write anything beyond a sentence or two and she recorded all our meetings. And she questioned me like an investigator or Editor.

    Looking at all points is a great — change too. Although, to tell a writer to rewrite their projects over and over, and over, and over, and over, and over and for them to be the Editor is not how this is supposed to be.

    When they ask you the same question over and over again without putting in their two-cents. What is the freaking point?

    Offering a sentence or two. There is no lead in the story, mine was long forgotten and I was an unpaid writer used on a research project.

    No. No feedback. Loose components.

    Yet the components she’d come up with were directly from my SRS document.

    The same God Damned information.

    And when you over analyze and you’ve lost your passion, you hurt.

    They agreed to one version. I still don’t know what that version was. Nobody cared to share with me. I was not important enough. I was a tool.

    The more this stupid relationship came along. The more use-able and agreeing I became. I started to give away beauty services. I gave away my leads. I asked her for a document before approaching my network for services. She didn’t want to give me that.

    She basically expected me to do everything. And she told me not to worry about spending for the project when I would have.

    You see, I had the resources to build this project. I did before her. And I put my trust into her because I have a child with Autism and I own a business with 10 people, and life for me is very busy for me.

    Usually I will always find the time for somebody who wants my time, or needs me, because I care. And if I mess up I don’t mind laughing about it. It’s okay, we’re not perfect people. I blow a quark and move on.

    At some point in this project my five year old got really sick. And was hospitalized. I missed work for a week. This woman called me to ask how my daughter was and then asked to schedule an appointment and I squeezed her into my book and that day she never paid. Yet I gave her the benefit-of-the-doubt.

    Seriously, a scam artist. 5 *’s for her!

    So my hearts been broken.

    I’m sad.

    And I feel stupid..

    Don’t make the same mistake!!!

    Get your shit signed! Tell people what you want! Interview them.

    Act like a CEO before you own the company and the rest will follow.

    Believe in yourself. And others will see you shine and want to be a part of that.

    It’s two parts fake anyway. Just cheer up and go!

    People like to see winners even if you don’t feel like it inside.

    My pain is a lesson to how much better I will become. So I am going with it.

    I have three investor meetings. I have not been afraid to put myself out there!

    I built a team sort-of! A team in weeks! I got movement because I want to stay

    positive. I learned I didn’t need the drama.

    And honesty and self examination help.

    You don’t have to offer people like this explanations.

    Sometimes raising your nose in the air and seeking other options is your best

    act. Holding their organization accountable I did do. I did let them know so and popped my quark at them so hopefully this doesn’t happen to somebody again!. Yet I won’t go beyond that. Who has time?

    I’m busy building my dreams.

    Life is short.

    And the love of my kid is all the fuel I need to get to where I am going.

  • Wikileaks has some good resources for information that might pertain to an individual’s unique situation.

    Unbeknownst to them what kind of information.

    So I have a history of dating losers. Usually smart ones.

    I’ve come to discover through this whole experience abuse hurts.

    Two months ago my business was strong. Now it’s nearly fallen apart. All my employees quit. And any resources I try to pull together seem to get messed up or sabotaged.

    My husband had access to all my accounts and nearly every email I wrote has been erased. My IMIs and DNSs changed. My phone Face timed to other numbers, or remote call forwarded.

    My Facebook shutdown. And weird messages on it.

    My Gmail accounts, my IPhone cloud changed. I’ve been through one phone to another. And multiple electronics missing from my home and car. And some returned to me.

    I’ve become a victim of intense cyber harassment and stalking now which even involves my local community.

    And gaslight lighting abuse to appear crazy, stupid, and so many things.

    Somebody told me a longtime ago I’m a gazelle. And I really feel like one and I’m tired of being chased by online stalking and abuse.

    I really am fearing for my life because it feels like no one believes me, or takes me seriously.

    The search results for me have been changed. My business too. And I’m supposed to just fall apart Is what it feels like.

    My business website is down. Some engineer I paid to build part of an SRS doc and website accused me of taking his files, yet I don’t know how to do this. And my husband wanted me to use his work computer for anything I did.

    My email password changed so many times. And first I thought it was my complacency. My investor meetings ruined.

    I’ve been put under a microscope purposely and my Linked In responses changed purposely.

    I’ve encountered one drama after another. Gas lighting abuse beyond anything I can even express into words.

    So I’ll shut up, move, and ruin.

    I’ve contacted the police so many times.

    Nobody cares.

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