I had a startup that was 'something' not too long ago. Had investors, a ton of press, built a sizeable social media following and a registered database of nearly 20,000 sign-ups. The product was shut down and the codebase isn't worth much of anything anymore. The value is in the brand, domain, email database and social accounts.
Here are the options I'm considering:
1. Auctioning off the assets listed above on Flippa or something similar.
2. Try to convert the database/social accounts to my next project.
3. Work with a company that would pay for conversions from the database.
4. Walk away and do nothing (not really a consideration, but it is an option).
There is about $15k in debt, which I'd like to pay off. Trying to figure out the best way to get the most value from what we have left.
Struggling to figure it out. What would you do?